See also:

Ford esp extended service plans (U.S. only)
More than 32 million Ford and Lincoln owners have discovered the powerful protection of Ford ESP. It is the only extended service plan backed by Ford Motor Company, and provides “peace of mind” ...

3.7L V6 Engine
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Turning off cruise control
Press the OFF button to turn off the cruise control. Note: When you turn off the cruise control or the ignition, your cruise control set speed memory is erased. ...