MKZ in the Market

Despite the MKZ's positive attributes, it's going to have a tough go of it in the market. The competition is strong and getting stronger; besides the aforementioned TL and ES, the MKZ is up against a redesigned Buick LaCrosse and the impressive Infiniti G sedan. Also, luxury cars are statement cars. Lexus stands for refinement, and Acura for the latest technology. I'm not sure what statement the MKZ makes, and I question whether it can cut through the noise and connect with consumers. It will be unfortunate if it can't, though; luxury-car shoppers will find a lot to like in the new MKZ if they take the time to give it a look.
See also:
Engine oil
...
HomeLink Wireless Control System
The HomeLink Wireless Control
System, located on the driver’s visor,
provides a convenient way to
replace up to three hand-held
transmitters with a single built-in
device. This feature will ...
Interior features
The integration of MyLincoln Touch to the new Lincoln MKS complements
Lincoln's most advanced instrumentation and controls to date.
The main instruments feature a central speedometer flanked by two ...
